Martal Group
Fractional and full-time sales teams rented by the month, with commission tiers
- HQ
- Oakville, Canada
- Founded
- Not published
- Team
- 200+
- Pricing
- Flat monthly fee for entry outbound; higher tiers add sales commission on closed deals. Pilots run three to four months. No figures published; Clutch shows a $1,000+ minimum and $25-$49/hr
- Regions
- North America, Europe
- Stack
- proprietary agentic outbound platform, power dialer and SMTP infrastructure (described on site, not named)
- Industries
- SaaS, Healthcare, Ecommerce, Logistics, Financial Services
About Martal Group
Martal Group sells sales outsourcing: outbound lead generation, appointment setting, cold email, cold calling, LinkedIn lead generation, inbound lead qualification and sales training. It states it fields more than 200 onshore sales executives, roughly 60% of them in the United States, and names Deephow, HALO Recognition, Berger Levrault, Awin, Jedox and Clickworker as clients. Its Clutch profile shows 4.8 from 109 reviews.
The commercial model is the clearest signal of what this is. Entry outbound is a flat monthly fee, higher tiers add commission on closed deals, and pilots run three to four months. That is staffing economics rather than software economics. The agentic outbound platform, power dialer and SMTP infrastructure described on the site are Martal's own, no third-party platform is named anywhere, and nothing indicates the client keeps any of it.
Ratings elsewhere
Our verdict
Martal is the most explicitly headcount based firm in this ranking, and that is a description rather than a complaint. A company that wants an outsourced sales function, including people who close and not only people who book, can buy exactly that here, backed by 109 Clutch reviews at 4.8 and a stated 200 or more onshore executives. What it is not is a technology engagement. Upper tiers take commission on closed deals, the AI SDR is Martal's internal platform for running its own campaigns, and no third-party tooling is named anywhere, so the stack cannot be assessed from outside and there is no indication the client ends up with any of it. It ranks last against this page's criteria and would rank very differently on a page about sales outsourcing.
Pros
- 4.8 from 109 Clutch reviews, the second largest independent review base in this ranking
- States more than 200 onshore sales executives, roughly 60% of them in the United States
- Sells closing capacity and not only meeting setting, which most firms in this category do not
Cons
- This is sales staffing: fractional or full-time teams rented by the month, with upper tiers taking commission on closed deals
- Names no third-party outbound platform anywhere, so the stack behind the AI claim cannot be independently assessed
- Nothing indicates the client keeps the platform, the dialer or the infrastructure at the end of the engagement
- Publishes no pricing figures, and its founding year is disputed between Clutch's 2009 and the roughly 2011 implied by its own site
Where Martal Group ranks
- Ranked #6 in AI Sales Agencies
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